bel group financial results

bel group financial results


healthy eating advice
bel group financial results



Official site of the Bel group includes information on history, cheese brands (Laughing Cow, cheese & fun, Babybel, Kiri, Leerdammer…), cheese manufacturing processes, nutrition and healthy eating advices, recipe ideas, job offers, financial results:

Consolidated sales amounted to €2,077 million in 2003, compared to €1,706 million in 2002. Growth was 1.1% on a constant comparison basis. The impact of currency exchanges on sales was –4.1%, primarily due to sales in US dollars and pound sterling.

In a difficult economic environment and heightened competition, the Bel Group increased its sales (on a constant exchange and consolidation basis). Business activity was supported by an acceleration in the launch of new products (Kiri Tartine®, Mini Babybel® Goat Cheese, Fondant de Port Salut®) and by especially strong performance in the United States and Great Britain. The Manchego business in Spain was sold on December 19 so Bel can refocus its core brands in this country in accordance with its strategy. Brand cheese sales abroad represented 76% of sales in 2003 compared to 57% in 1993.

Bel group financial results

* Bel group Business :
World No. 1 in branded processed cheese packaged in pre-cut portions, and No. 1 cheese spread producer in France and the rest of Europe - with leadership positions in a significant number of countries among the largest world markets:
We do business in over 100 countries
- Our 2001 sales reached €1.741 billion, 63% outside France
- Nearly 10,000 employees participate in the Group's future

* Strong Brands :
bel group has developed a portfolio of more than 20 international and domesctic brands strongly positioned in their respective markets : The Laughing Cow is sold in almost 100 countries, Kiri and Mini Babybel in over 60. The recently acquired Leerdammer brand is one of the most dynamic on the Swiss-style cheese market in Europe.

Official website of the Bel group includes information on history, cheese brands (Laughing Cow, cheese & fun, Babybel, Kiri, Leerdammer…), manufacturing of cheese products , nutrition and healthy eating advice, recipe ideas, job offers, financial results

For more details about the branded-cheese group :

  • cheese manufacturer
  • dairy products
  • cheese specialty
  • sliced cheese
  • bel foodservice
  • cheese information
  • recommended dietary allowance
  • light cheese
  • children nutrition advices
  • healthy cheese

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